Close more sales, retain key clients keep competition guessing to prosper. “80% of your sales will come from around 20% of your customers. Effective management of these accounts can make a difference. The Key Account Managers are the real heroes in any organization.”
MEHR’s CKAM (Certified Key Account Manager) Program establishes a professional standard of individual capabilities to successfully perform the role and responsibilities of a Key account manager (KAM). The job of a KAM is to develop and sustain a long-term customer relationship for mutual growth, profitability, trust, loyalty, innovation and risk management. The KAM must leverage the Company’s enterprise resources and capabilities in creating and fulfilling value-based solutions to meet the Customer’s and Company’s current requirements and expectations as well as future potential.
This Certification Program guides each participant through a journey curated specifically to build the competencies for the KAM to excel in their role.